Discover definitions and explanations of important 3PL-related terms, which range from warehousing and order fulfilment to advertising and shipping. If you’re interested in FBA (Fulfillment by Amazon) or SFP (Seller Fulfilled Prime) or the complexities of managing inventory this glossary is created to serve as the primary reference. A+ Content: A detail page where the product description has enhanced content and branding. This includes graphics and images embedded into the page. A+ Content used to be specifically for vendors, but has now also replaced Enhanced Brand Content (EBC) for sellers

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